Brand Consulting


 

The Brand Consultants primary responsibility is to Edu-convert shoppers at point of purchase building awareness, trial and conversion from a competitor brand. Not only do they build meaningful and lasting relationships with store management and staff but in addition are responsible for: 

 

   Manage 4P’s
   Provide Trade Intel
   Negotiation of ad hoc displays 
   Assist or place orders
   Manage in-store merchandisers and 3rd party ad hoc promoters